What to include
- Theme and purpose; who should join
- Dates, itinerary outline, meeting point
- Cost, and what is and is not included
- Capacity, deadline, minimum number of participants
- Requirements (age, language, fitness, pre-trip study)
- Safety measures and insurance; cancellation terms
- Organizer information and contact
Spreading the word
Use your website, social media and newsletter; university international centers; NGO and international-cooperation networks; and reports with photos and voices from past participants.
Briefings
Offer online and in-person sessions covering purpose, itinerary, cost, safety, past participants’ stories and Q&A.
List your tour here
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